idi

Posters

Light of Hope

In 2004 a disastrous tsunami struck Indonesia. A year later, to help bring hope to the Indonesian people, the “Forum Desain Grafis Indonesia” (FDGI) invited designers from around the world to design posters for their project Light of Hope for Indonesia. Their exhibition was held in conjunction with the FGD Expo 2005 at the Jakarta Convention Center, 7-11 September 2005. The FDGI invited 35 Indonesian and 25 foreign designers, trusting that these individuals have unique observations and an honest view of Indonesia. 

While suffering was accented by the 2004 tsunami, the Indonesian people have suffered for decades from a variety of calamities. They suffered continual exploitation and domination by foreign countries, namely India and Islamic countries, as well as the English, the Dutch (who named it the Dutch East Indies), and Japan. Indonesia gained its independence soon after WW2. Yet, since then, its government has suffered from collusion, nepotism, power struggles, deception, poverty and greed. In the meantime, natural disasters such as the tsunami of 2004 continued.  

The FDGI invitation was as follows: The “Light of Hope for Indonesia” Poster Exhibition will be held in conjunction with the FGD Expo 2005 at the Jakarta Convention Center, 7-11 September 2005. Contributors of the posters are professional Indonesian and foreign graphic designers, invited to participate in the event. We hope to collect 60 posters from 60 graphic designers (35 Indonesian and 25 foreign designers). We would like to involve foreign participation because their observation is unique and valuable in their honest view of Indonesia.

Frankly, this project was close to my heart. I was born in Bandung, Indonesia, in 1940, to Dutch parents who were helping govern the colony. I remember hardly anything from my first 5 years there  --  fortunate, perhaps, since my family ended up in Japanese concentration camps during WW2 and lost everything, including my father who died in a concentration camp in Burma. My mother wisely got us back to Holland, where we lived until we immigrated to the USA in1957 to start life anew. I always have had a deep sense of fondness for the Indonesian people and feel much closer to them then I was ever able to feel for the Dutch. Clearly, while I have only been back to Indonesia for a week’s visit in the late 1990s, part of my heart remained there. All this made the Light of Hope project a most welcome invitation! 

After a contemplative process, ideas for the poster began to unfold. My perception always has been that the Indonesians are a gentle, kind, warm, and open-hearted people, with a deep sense of humanism  --  a nature that persists in spite of constant adversities. While being so continually engulfed by external darkness and evil, they always seemed to carry a light within. So I felt a need to convey the nature of this light. To me, it is a light we all want to receive, to gain from the world outside, not to succumb to our struggles within.

Yet goodness and evil begin within each of us, individually, so that is where hope for change must begin, as change within ourselves! If we think of ourselves as light bearers, then this light will flow out and will touch others—who in turn will shed the light further. Indeed, we do have the power to light the world!

From this inner sense of realization, the design ideas and visual forms readily fell into my lap. In that sense, the T. S. Eliot’s poem Four Quartetsresonated powerfully with the ideas—especially the poem’s ending reflecting the essence of what I was feeling:  

and all shall be well and

all manner of thing shall be well

when the tongues of flame are in-folded

into the crowned knot of fire

and the fire and the rose are one.